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About NickyB Consulting (Pty) Ltd

NickyB Consulting (Pty) Ltd offers Image Consulting, Personal Branding, Corporate Imaging & Life Coaching. This blog is an extension of NickyB & all things image & inspiration...

Monday, 28 April 2014

Beautiful By Design

"Nothing makes a woman more beautiful than the belief that she is Beautiful." - Unknown

Having previously written about the reason for the Colour choice of branding for the company, I thought it would be enlightening to elaborate on the company slogan which is 'Beautiful By Design'. 

When paging through a fashion magazine we are faced with a certain image which has become the criteria for what is portrayed as being a beautiful and successful woman. These are images of models with perfect proportions, long legs, skinny and beautiful, leaving other women to battle daily with their self image and inability to see themselves as beautiful. What we don't realize at that moment while paging through the magazine is that much effort, work, resources and in many instances photo techniques have been employed in order to create the specific image. The model on the other hand also goes to great lengths to keep her body in perfect shape which in some cases includes strenuous exercise regimes and extreme discipline in eating habits sometimes leading to eating disorders. Women and teenage girls are going to great extremes trying to replicate this image or standard that has been set for us and have difficulty accepting that they may not be attainable. I am all for having a healthy lifestyle, exercise and eating a well balanced diet but it becomes a concern when the desire to achieve these standards as a goal affects your life in a negative manner and in particular your sense of self worth, self acceptance and your ability to see yourself as beautiful.

Each one of us have been created unique and beautiful. When I say each one of us have been uniquely created I mean that not one of us have the same, physical features, genetic DNA or fingerprints, even identical twins have unique features that set them apart. So why do we want to look like everyone else? 

"I always find beauty in things that are odd and imperfect, they are much more interesting." - Marc Jacobs

I chose the slogan Beautiful By Design for two reasons:
Firstly, each one of us have already been created beautifully inside and out regardless of what we or the world may see as physical flaws. We have been designed in a specific form, shape and look by our Creator to accommodate and hold all that will be required of us in our lifetime. Our physical features as well as our internal attributes such as our unique talents, skills, and personality have been created uniquely different from everyone else. It is my hope that you see yourself as unique and beautiful.

Secondly, my job is to help you bring out your inner and outer beauty by applying my specific skill for fashion as well as learned knowledge and theory in my studies of psychology, image consulting and life coaching. It is my passion and talent to empower women to look their very best and to help them identify their unique gifts and talents enabling them to live a beautiful and fulfilling life. In other words, my job is to make you look beautiful, by design, inside and out.

Each one of us have been created beautiful, we just need to see it. How do we see ourselves as beautiful when our proportions, size, body shape, height and features are different to those we see portrayed as the criteria to be qualified as beautiful?
By accepting that we have been made beautiful just the way we are and embracing our physical body as beautiful and unique including those features that we or the world see as flaws.

I am always amazed by what one person may see as beautiful and another sees the opposite. There is beauty in everything that God created, including ourselves. Let us open our eyes to see it, embrace it and own it.
Embrace who you are and learn to love yourself unconditionally for you were created Beautiful By Design

"Be yourself because an original is worth more than a copy." - Unknown

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